Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2D3D55
RGB
45, 61, 85
HSL
216, 31%, 25%
HSB
216, 47%, 33%
CMYK
47, 28, 0, 67
LAB
25, -1, -17
LCH
25, 17, 266
OKLCH
0.36, 0.05, 258
XYZ
4, 5, 9
LUV
25, -7, -20
HWB
216, 18%, 67%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.