Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2D4E57
RGB
45, 78, 87
HSL
193, 32%, 26%
HSB
193, 48%, 34%
CMYK
48, 10, 0, 66
LAB
31, -11, -9
LCH
31, 14, 222
OKLCH
0.40, 0.04, 217
XYZ
6, 7, 10
LUV
31, -14, -10
HWB
193, 18%, 66%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.