Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2D5B5E
RGB
45, 91, 94
HSL
184, 35%, 27%
HSB
184, 52%, 37%
CMYK
52, 3, 0, 63
LAB
36, -16, -7
LCH
36, 17, 204
OKLCH
0.44, 0.05, 201
XYZ
7, 9, 12
LUV
36, -19, -7
HWB
184, 18%, 63%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.