Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2D7FF4
RGB
45, 127, 244
HSL
215, 90%, 57%
HSB
215, 82%, 96%
CMYK
82, 48, 0, 4
LAB
53, 8, -67
LCH
53, 67, 277
OKLCH
0.61, 0.19, 258
XYZ
25, 22, 89
LUV
53, -26, -102
HWB
215, 18%, 4%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.