Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2D96BF
RGB
45, 150, 191
HSL
197, 62%, 46%
HSB
197, 76%, 75%
CMYK
76, 21, 0, 25
LAB
58, -20, -30
LCH
58, 36, 237
OKLCH
0.63, 0.11, 229
XYZ
21, 26, 53
LUV
58, -36, -43
HWB
197, 18%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.