Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
2E0203
RGB
46, 2, 3
HSL
359, 92%, 9%
HSB
359, 96%, 18%
CMYK
0, 96, 93, 82
LAB
6, 22, 8
LCH
6, 24, 20
OKLCH
0.19, 0.07, 26
XYZ
1, 1, 0
LUV
6, 17, 3
HWB
359, 1%, 82%
Pantone
208 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.