Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2E6172
RGB
46, 97, 114
HSL
195, 43%, 31%
HSB
195, 60%, 45%
CMYK
60, 15, 0, 55
LAB
38, -14, -15
LCH
38, 20, 228
OKLCH
0.46, 0.06, 222
XYZ
8, 10, 17
LUV
38, -21, -19
HWB
195, 18%, 55%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.