Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2E646F
RGB
46, 100, 111
HSL
190, 41%, 31%
HSB
190, 59%, 44%
CMYK
59, 10, 0, 56
LAB
39, -16, -12
LCH
39, 20, 217
OKLCH
0.47, 0.06, 213
XYZ
9, 11, 17
LUV
39, -22, -14
HWB
190, 18%, 56%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.