Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2F588E
RGB
47, 88, 142
HSL
214, 50%, 37%
HSB
214, 67%, 56%
CMYK
67, 38, 0, 44
LAB
36, -1, -35
LCH
36, 35, 269
OKLCH
0.46, 0.10, 256
XYZ
10, 10, 27
LUV
36, -16, -48
HWB
214, 18%, 44%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.