Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2F6489
RGB
47, 100, 137
HSL
205, 49%, 36%
HSB
205, 66%, 54%
CMYK
66, 27, 0, 46
LAB
40, -9, -26
LCH
40, 28, 251
OKLCH
0.48, 0.08, 242
XYZ
10, 12, 25
LUV
40, -21, -35
HWB
205, 18%, 46%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Charcoal
#36454F
Denim
#1560BD
Cerulean
#007BA7
Sapphire
#0F52BA
Steel Blue
#4682B4
Cobalt
#0047AB
Royal Blue
#4169E1
Browse every named blue on shades of blue, or all families on colors.