Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2F92CB
RGB
47, 146, 203
HSL
202, 62%, 49%
HSB
202, 77%, 80%
CMYK
77, 28, 0, 20
LAB
57, -14, -38
LCH
57, 41, 250
OKLCH
0.63, 0.12, 239
XYZ
22, 25, 60
LUV
57, -34, -57
HWB
202, 18%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.