Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2FA6D7
RGB
47, 166, 215
HSL
198, 68%, 51%
HSB
198, 78%, 84%
CMYK
78, 23, 0, 16
LAB
63, -21, -35
LCH
63, 41, 239
OKLCH
0.68, 0.12, 231
XYZ
27, 33, 69
LUV
63, -40, -51
HWB
198, 18%, 16%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.