Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2FAAE3
RGB
47, 170, 227
HSL
199, 76%, 54%
HSB
199, 79%, 89%
CMYK
79, 25, 0, 11
LAB
65, -19, -39
LCH
65, 43, 244
OKLCH
0.70, 0.13, 234
XYZ
29, 35, 78
LUV
65, -41, -58
HWB
199, 18%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.