Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
300060
RGB
48, 0, 96
HSL
270, 100%, 19%
HSB
270, 100%, 38%
CMYK
50, 100, 0, 62
LAB
12, 37, -46
LCH
12, 59, 309
OKLCH
0.26, 0.14, 297
XYZ
3, 1, 11
LUV
12, 4, -37
HWB
270, 0%, 62%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.