Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
306D85
RGB
48, 109, 133
HSL
197, 47%, 35%
HSB
197, 64%, 52%
CMYK
64, 18, 0, 48
LAB
43, -15, -20
LCH
43, 24, 233
OKLCH
0.51, 0.07, 227
XYZ
11, 13, 24
LUV
43, -24, -25
HWB
197, 19%, 48%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.