Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
30749A
RGB
48, 116, 154
HSL
202, 52%, 40%
HSB
202, 69%, 60%
CMYK
69, 25, 0, 40
LAB
46, -12, -27
LCH
46, 30, 246
OKLCH
0.53, 0.09, 237
XYZ
13, 15, 33
LUV
46, -26, -38
HWB
202, 19%, 40%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.