Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
307BF7
RGB
48, 123, 247
HSL
217, 93%, 58%
HSB
217, 81%, 97%
CMYK
81, 50, 0, 3
LAB
52, 12, -70
LCH
52, 71, 280
OKLCH
0.61, 0.20, 260
XYZ
25, 22, 91
LUV
52, -25, -106
HWB
217, 19%, 3%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.