Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
307FA5
RGB
48, 127, 165
HSL
199, 55%, 42%
HSB
199, 71%, 65%
CMYK
71, 23, 0, 35
LAB
50, -15, -28
LCH
50, 32, 241
OKLCH
0.57, 0.10, 233
XYZ
16, 19, 38
LUV
50, -29, -39
HWB
199, 19%, 35%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.