Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
308A91
RGB
48, 138, 145
HSL
184, 50%, 38%
HSB
184, 67%, 57%
CMYK
67, 5, 0, 43
LAB
53, -26, -12
LCH
53, 28, 205
OKLCH
0.58, 0.08, 202
XYZ
15, 21, 30
LUV
53, -34, -13
HWB
184, 19%, 43%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.