Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
308E99
RGB
48, 142, 153
HSL
186, 52%, 39%
HSB
186, 69%, 60%
CMYK
69, 7, 0, 40
LAB
54, -25, -14
LCH
54, 29, 209
OKLCH
0.60, 0.09, 206
XYZ
17, 22, 34
LUV
54, -35, -17
HWB
186, 19%, 40%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.