Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
308F94
RGB
48, 143, 148
HSL
183, 51%, 38%
HSB
183, 68%, 58%
CMYK
68, 3, 0, 42
LAB
54, -27, -11
LCH
54, 29, 203
OKLCH
0.60, 0.09, 200
XYZ
16, 22, 31
LUV
54, -36, -12
HWB
183, 19%, 42%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.