Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3097AE
RGB
48, 151, 174
HSL
191, 57%, 44%
HSB
191, 72%, 68%
CMYK
72, 13, 0, 32
LAB
57, -24, -21
LCH
57, 32, 221
OKLCH
0.63, 0.10, 216
XYZ
20, 26, 44
LUV
57, -37, -28
HWB
191, 19%, 32%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.