Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
31364D
RGB
49, 54, 77
HSL
229, 22%, 25%
HSB
229, 36%, 30%
CMYK
36, 30, 0, 70
LAB
23, 3, -15
LCH
23, 15, 280
OKLCH
0.34, 0.04, 275
XYZ
4, 4, 8
LUV
23, -3, -17
HWB
229, 19%, 70%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.