Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
313D55
RGB
49, 61, 85
HSL
220, 27%, 26%
HSB
220, 42%, 33%
CMYK
42, 28, 0, 67
LAB
26, 0, -16
LCH
26, 16, 271
OKLCH
0.36, 0.04, 264
XYZ
5, 5, 9
LUV
26, -6, -19
HWB
220, 19%, 67%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.