Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
3151DA
RGB
49, 81, 218
HSL
229, 70%, 52%
HSB
229, 78%, 85%
CMYK
78, 63, 0, 15
LAB
39, 28, -75
LCH
39, 80, 290
OKLCH
0.50, 0.21, 268
XYZ
17, 12, 68
LUV
39, -14, -104
HWB
229, 19%, 15%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.