Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3186A4
RGB
49, 134, 164
HSL
196, 54%, 42%
HSB
196, 70%, 64%
CMYK
70, 18, 0, 36
LAB
52, -19, -24
LCH
52, 30, 232
OKLCH
0.58, 0.09, 225
XYZ
16, 20, 38
LUV
52, -32, -33
HWB
196, 19%, 36%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.