Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
31BDCD
RGB
49, 189, 205
HSL
186, 61%, 50%
HSB
186, 76%, 80%
CMYK
76, 8, 0, 20
LAB
70, -33, -19
LCH
70, 39, 210
OKLCH
0.73, 0.12, 207
XYZ
30, 41, 64
LUV
70, -49, -24
HWB
186, 19%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.