Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
327E82
RGB
50, 126, 130
HSL
183, 44%, 35%
HSB
183, 62%, 51%
CMYK
62, 3, 0, 49
LAB
48, -23, -10
LCH
48, 25, 202
OKLCH
0.55, 0.07, 200
XYZ
13, 17, 24
LUV
48, -30, -10
HWB
183, 20%, 49%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.