Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3286A7
RGB
50, 134, 167
HSL
197, 54%, 43%
HSB
197, 70%, 65%
CMYK
70, 20, 0, 35
LAB
52, -18, -25
LCH
52, 31, 235
OKLCH
0.58, 0.09, 228
XYZ
17, 21, 40
LUV
52, -31, -35
HWB
197, 20%, 35%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.