Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
328BAE
RGB
50, 139, 174
HSL
197, 55%, 44%
HSB
197, 71%, 68%
CMYK
71, 20, 0, 32
LAB
54, -18, -27
LCH
54, 32, 235
OKLCH
0.60, 0.10, 228
XYZ
18, 22, 43
LUV
54, -33, -37
HWB
197, 20%, 32%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.