Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3296BB
RGB
50, 150, 187
HSL
196, 58%, 46%
HSB
196, 73%, 73%
CMYK
73, 20, 0, 27
LAB
58, -20, -28
LCH
58, 35, 234
OKLCH
0.63, 0.11, 227
XYZ
21, 26, 51
LUV
58, -36, -40
HWB
196, 20%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.