Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
33465D
RGB
51, 70, 93
HSL
213, 29%, 28%
HSB
213, 45%, 36%
CMYK
45, 25, 0, 64
LAB
29, -3, -16
LCH
29, 16, 261
OKLCH
0.39, 0.05, 254
XYZ
6, 6, 11
LUV
29, -9, -20
HWB
213, 20%, 64%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.