Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
334F6D
RGB
51, 79, 109
HSL
211, 36%, 31%
HSB
211, 53%, 43%
CMYK
53, 28, 0, 57
LAB
32, -4, -21
LCH
32, 21, 260
OKLCH
0.42, 0.06, 251
XYZ
7, 7, 16
LUV
32, -12, -27
HWB
211, 20%, 57%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.