Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
338990
RGB
51, 137, 144
HSL
185, 48%, 38%
HSB
185, 65%, 56%
CMYK
65, 5, 0, 44
LAB
52, -25, -12
LCH
52, 28, 205
OKLCH
0.58, 0.08, 203
XYZ
15, 21, 30
LUV
52, -33, -13
HWB
185, 20%, 44%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.