Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
338A96
RGB
51, 138, 150
HSL
187, 49%, 39%
HSB
187, 66%, 59%
CMYK
66, 8, 0, 41
LAB
53, -24, -15
LCH
53, 28, 211
OKLCH
0.59, 0.08, 208
XYZ
16, 21, 32
LUV
53, -33, -17
HWB
187, 20%, 41%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.