Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
34004E
RGB
52, 0, 78
HSL
280, 100%, 15%
HSB
280, 100%, 31%
CMYK
33, 100, 0, 69
LAB
11, 34, -35
LCH
11, 49, 315
OKLCH
0.25, 0.13, 310
XYZ
3, 1, 7
LUV
11, 8, -29
HWB
280, 0%, 69%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.