Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
341749
RGB
52, 23, 73
HSL
275, 52%, 19%
HSB
275, 68%, 29%
CMYK
29, 68, 0, 71
LAB
14, 23, -26
LCH
14, 34, 311
OKLCH
0.27, 0.09, 308
XYZ
3, 2, 7
LUV
14, 7, -26
HWB
275, 9%, 71%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.