Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
35263E
RGB
53, 38, 62
HSL
278, 24%, 20%
HSB
278, 39%, 24%
CMYK
15, 39, 0, 76
LAB
18, 11, -13
LCH
18, 17, 312
OKLCH
0.30, 0.05, 312
XYZ
3, 2, 5
LUV
18, 5, -14
HWB
278, 15%, 76%
Pantone
Black C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.