Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
36455A
RGB
54, 69, 90
HSL
215, 25%, 28%
HSB
215, 40%, 35%
CMYK
40, 23, 0, 65
LAB
29, -2, -15
LCH
29, 15, 264
OKLCH
0.39, 0.04, 257
XYZ
5, 6, 10
LUV
29, -7, -18
HWB
215, 21%, 65%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.