Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
3652D9
RGB
54, 82, 217
HSL
230, 68%, 53%
HSB
230, 75%, 85%
CMYK
75, 62, 0, 15
LAB
40, 27, -74
LCH
40, 79, 290
OKLCH
0.51, 0.21, 269
XYZ
17, 12, 67
LUV
40, -13, -103
HWB
230, 21%, 15%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Sapphire
#0F52BA
Denim
#1560BD
Royal Blue
#4169E1
Cobalt
#0047AB
Iris
#5A4FCF
Ultramarine
#4166F5
Slate Blue
#6A5ACD
Browse every named blue on shades of blue, or all families on colors.