Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
36809F
RGB
54, 128, 159
HSL
198, 49%, 42%
HSB
198, 66%, 62%
CMYK
66, 19, 0, 38
LAB
50, -16, -24
LCH
50, 29, 236
OKLCH
0.57, 0.09, 229
XYZ
15, 19, 36
LUV
50, -29, -33
HWB
198, 21%, 38%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.