Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
36A2E2
RGB
54, 162, 226
HSL
202, 75%, 55%
HSB
202, 76%, 89%
CMYK
76, 28, 0, 11
LAB
63, -15, -42
LCH
63, 44, 250
OKLCH
0.68, 0.13, 240
XYZ
28, 32, 77
LUV
63, -37, -63
HWB
202, 21%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.