Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
375D81
RGB
55, 93, 129
HSL
209, 40%, 36%
HSB
209, 57%, 51%
CMYK
57, 28, 0, 49
LAB
38, -5, -25
LCH
38, 25, 258
OKLCH
0.47, 0.07, 248
XYZ
9, 10, 22
LUV
38, -16, -33
HWB
209, 22%, 49%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.