Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
376471
RGB
55, 100, 113
HSL
193, 35%, 33%
HSB
193, 51%, 44%
CMYK
51, 12, 0, 56
LAB
40, -13, -12
LCH
40, 18, 223
OKLCH
0.48, 0.05, 219
XYZ
9, 11, 17
LUV
40, -19, -15
HWB
193, 22%, 56%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.