Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
379DDE
RGB
55, 157, 222
HSL
203, 72%, 54%
HSB
203, 75%, 87%
CMYK
75, 29, 0, 13
LAB
61, -13, -42
LCH
61, 44, 252
OKLCH
0.67, 0.13, 241
XYZ
27, 30, 74
LUV
61, -36, -64
HWB
203, 22%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.