Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
385B72
RGB
56, 91, 114
HSL
204, 34%, 33%
HSB
204, 51%, 45%
CMYK
51, 20, 0, 55
LAB
37, -8, -17
LCH
37, 19, 246
OKLCH
0.45, 0.06, 238
XYZ
8, 10, 17
LUV
37, -16, -22
HWB
204, 22%, 55%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.