Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
385B80
RGB
56, 91, 128
HSL
211, 39%, 36%
HSB
211, 56%, 50%
CMYK
56, 29, 0, 50
LAB
37, -4, -25
LCH
37, 25, 261
OKLCH
0.46, 0.07, 251
XYZ
9, 10, 22
LUV
37, -15, -34
HWB
211, 22%, 50%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.