Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
385F79
RGB
56, 95, 121
HSL
204, 37%, 35%
HSB
204, 54%, 47%
CMYK
54, 21, 0, 53
LAB
38, -8, -19
LCH
38, 21, 247
OKLCH
0.47, 0.06, 239
XYZ
9, 10, 20
LUV
38, -17, -25
HWB
204, 22%, 53%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.