Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
390061
RGB
57, 0, 97
HSL
275, 100%, 19%
HSB
275, 100%, 38%
CMYK
41, 100, 0, 62
LAB
13, 39, -43
LCH
13, 58, 312
OKLCH
0.28, 0.15, 303
XYZ
4, 2, 11
LUV
13, 7, -39
HWB
275, 0%, 62%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.