Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
3944BB
RGB
57, 68, 187
HSL
235, 53%, 48%
HSB
235, 70%, 73%
CMYK
70, 64, 0, 27
LAB
34, 27, -65
LCH
34, 71, 293
OKLCH
0.46, 0.18, 273
XYZ
13, 9, 48
LUV
34, -9, -88
HWB
235, 22%, 27%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.